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How TourRadar Uses GenAI for CRM

How TourRadar Uses GenAI for CRM

I chat with Adam Murphy, CRM Lead at TourRadar about their business, approach, and two cool AI use-cases.

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Drew Price
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Adam Murphy
Dec 06, 2024
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How TourRadar Uses GenAI for CRM
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Today, I have a treat for those of you interested in connecting the dots on some specific generative AI use cases for Lifecycle marketing.

My guest is Adam Murphy, one of the most thoughtful CRM leads I’ve ever met. We’ve known each other for about a year, and I always love chatting with him.

The great thing about Adam is he loves the craft, is super cur…

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A guest post by
Adam Murphy
12 years CRM leadership experience. Former Head of CRM for Ryanair and current Head of CRM with TourRadar
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