Archive - Scaling CRM

FIXED Y/Y POLL: Are things getting better or worse for Lifecycle Marketers?

I want to do a quick Y/Y gut check on how Lifecycle marketers are feeling about our career prospects, given market changes, and how far AI has come.

Jun 24 •

Lifecycle Career Pathing: 2025 & Beyond

There's still a path to greatness. But it's highly intentional.

Jun 4 •

May 2025

New Platform Spotlight: Sortment

This new-to-market MAP/ESP might be the most versatile and lifecycle marketing-friendly platform I've ever used.

May 13 •

April 2025

Lifecycle Pitch: Episode 2 Is Live — Chess.com

Turning chess strategy into lifecycle strategy.

Apr 2 •

March 2025

Stop & Ask for Directions

Self-taught doesn’t have to mean doing it all by yourself.

Mar 6 •

January 2025

Lifecycle Pitch: Netflix (Episode 1)

A new monthly YouTube Series for Lifecycle Marketers from Brian Sun, Andy King, and myself.

Jan 22 •

Conversational Email & SMS is Here

It's never been easier to turn email & SMS into real-time conversations.

Jan 3 •

December 2024

Watch like a hawk or blind as a bat?

POLL: How closely do you monitor channel and program-level reporting?

Dec 18, 2024 •

Clients don't fall from trees

Many aspiring freelancers live or die based on their networking skills.

Dec 15, 2024 •

How TourRadar Uses GenAI for CRM

I chat with Adam Murphy, CRM Lead at TourRadar about their business, approach, and two cool AI use-cases.

Dec 6, 2024 •

and

JRNY PPL Community Updates

Plus, a lower barrier to entry and more added value coming this week.

Dec 1, 2024 •

November 2024

A Private Community for Lifecycle Experts

Connect, share, and grow with fellow lifecycle & crm experts.

Nov 22, 2024 •

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